CPD Points: 2
The workshop runs from 10:30am - 12:30pm AEDT* online via Zoom
* AEDT is Australian Eastern Daylight Savings Time
Health and nutrition claims can be powerful tools for differentiating products, communicating value to consumers and strengthening brand credibility. As demand for products with nutritional, functional and health benefits continue to grow, understanding how to communicate these benefits accurately and compliantly is becoming increasingly important.
This practical, interactive workshop will give you the knowledge and tools to confidently promote the nutritional, health and functional benefits of your products while meeting Australian regulatory requirements. Learn how to leverage health marketing opportunities, support stronger product positioning and avoid common mistakes that can lead to compliance issues.
Using real-world examples and practical case studies, we'll explore how to navigate the regulatory framework and apply it to your own products and marketing activities.
- Is my product eligible to make a health claim?
- What conditions apply when making a nutrition content claim?
- What additional nutrition labelling requirements are triggered by health marketing?
- Which claims can be self-substantiated and what is the process?
- Which claims are considered lower risk, and which require greater caution?
- How can I communicate nutritional, health and functional benefits in a way that is both effective and compliant?
AND many more....
Who should attend:
- R&D
- Marketing
- QA
- Legal
- Regulatory
Whether you're developing new products, creating marketing campaigns, reviewing labels or managing compliance responsibilities, this workshop will provide practical guidance to help you make informed decisions about health and nutrition claims with greater confidence.
Numbers are limited to ensure an interactive experience.
Price is per person.
If you are Interested in running this course exclusively for your team. Contact us on 03 9606 0022 or education@foodlegal.com.au
All bookings are subject to FoodLegal's Terms and Conditions and Privacy Policy:
- Ticket prices are per person and are valid for single registrants only
- If you cancel within 48 hours of the date, only 50% will be refunded
- FoodLegal has the right to refuse / exclude anyone from a event without any recourse
- FoodLegal has the right to cancel any booking & refund the fees
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- FoodLegal has the right to exclude participation of any registrant or company from this event or any future events for multiple usage of a single registration without formal written approval of FoodLegal, or any other abuse or contravention of these terms and conditions
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Venue
Online Event
This event is held online via a provided link.