HEALTH CLAIMS

This interactive half-day workshop presented by FoodLegal’s Charles Fisher will walk you through how to make a compliant health claim on your label and marketing materials.

This event is vital for anyone thinking about using health claims to set themselves apart in light of the recent ACCC case against Heinz (resulting in a penalty of $2.25 million) for representing their product as healthy.

We will help you answer all these questions and MORE:

  • Is the claim “healthy”… a health claim?
  • Where does the ACCC expect more than FSANZ in relation to health claims?
  • Does just mentioning probiotics, fibre or protein count as a health claim?
  • What is the difference between a “health claim” and a “nutrition content claim”?
  • How much science do you need to self-substantiate a health claim?
  • Does a health claim trigger any other labelling obligations?



Speakers

FoodLegal

Charles Fisher

Charles is a Principal of FoodLegal, and is the food regulatory and compliance advisor to leading Australian and international food and beverage companies including food regulatory issues and product risk assessment and advice in relation to new product development projects and product marketing campaigns.

Venue