Tips for food start-ups Part 3: What information must go on my product label?

So you have developed an innovative new product but still are unsure what has to go on the product label and what claims you can make. Or perhaps you are importing a hot product that fills a gap in the market and need to know what changes to make to the overseas label. Maybe you are a supplier to the foodservice sub-sector and are wondering what information you must still provide to the buyer and its customers or how this information is to be given. This article explains the difference between the types of information that appear on a product label or be included together with the sale of a product, and provides commentary on types of voluntary claims for food that it might be possible to make. Disclaimer: This article provides a general commentary and does not amount to legal advice. Readers with questions about the labelling requirements that apply to their particular products should obtain specific legal advice.

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